All: Superbowl Ad Trends

OBJ: To calculate the cost per person for advertising and to understand media marketing

TASK: Personification- giving human traits to non humans

Slapstick - violent comedy

OPENING: 30 sec = $3.01 million, 90 million viewers.
WORKTIME:

1. Analyze ads

2. Identify target audience (who it's for)

3. Interpret subtext (what it "means", not what it says) THINK "If you don't use this, then..."

CLO: Why do theses types of commercials work during the superbowl?

HW: View more superbowl ads at the link below.