108: Historical Fiction vs. Historical Fact

OBJ: SWBAT discuss historical ethics in journalism.

SWBAT make cross curricular study of journalism through historical fiction.

VOCAB: (ELA#1 WL)

William Randolph Hearst - real person, famous yellow journalist 1863-1951

Charles Foster Kane - fiction based on William Randolph Hearst

OPENING: Orson Welles made "Citizen Kane" (ELA#1LWS, ELA#4LWS)

WORKTIME:

1. View scenes from Citizen Kane (1941) (ELA#1L, ELA#3)

2. Detective on Kane (ELA#1LW, ELA#2WL, ELA 3)

3. Table Share (ELA#1 RWLS, ELA#2 RWLS, ELA#3RWLS, 4RWLS)

CLO: Describe Kane (5 Min) (ELA#2RW)

HW: Find out if Hearst Corporation still exists.

NYS ELA#1: info and understanding RWLS

NYS ELA#2: respond to literature or self expression RWLS

NYS ELA#3: critical analysis and evaluation RWLS

NYS ELA#4: social interaction RWLS

108: William Randolph Hearst vs. Joseph Pulitzer 1890-1900

OBJ: SWBAT discuss historical ethics in journalism.

SWBAT make cross curricular study of journalism.

VOCAB: Yellow Journalism - sensational, exaggerated news stories

"Joseph Pulitzer and William Randolph Hearst were in a fierce competition for readers. In the late 1890s their newspapers published stories from Cuba, where Cuban rebels were fighting for independence from Spain. To attract readers, Pulitzer and Hearst printed sensational, often exaggerated news stories. This technique is called yellow journalism. Vivid stories about Spanish brutality in Cuba convinced many Americans that the U.S. military should support Cuban rebels." (Deverell & White 117)

OPENING: Timeline: 1890-1902

President: McKinley (elected in 1896)

Other forms of media: Post Office mail, drawings, photographs, paintings, theatre

WORKTIME:

Research "The Battle Over Citizen Kane" Chapter 3 (10:47 - 19:00)

CLO: Write a Reflection

HW: Find out if Hearst Corporation still exists.

All: Superbowl Ad Trends

OBJ: To calculate the cost per person for advertising and to understand media marketing

TASK: Personification- giving human traits to non humans

Slapstick - violent comedy

OPENING: 30 sec = $3.01 million, 90 million viewers.
WORKTIME:

1. Analyze ads

2. Identify target audience (who it's for)

3. Interpret subtext (what it "means", not what it says) THINK "If you don't use this, then..."

CLO: Why do theses types of commercials work during the superbowl?

HW: View more superbowl ads at the link below.